I am asked this question many times-does the investment into staging really pay off? The most definite answer is YES your investment into home staging will save you money and make you more money at closing. Let me give you an example of how investing dollars into staging on the front end will bring you more money at closing.
First scenario. You consult with a real estate expert and confirm based on your market analysis that you should list your house for $375,000. After 3 stressful months and no bites the price is lowered to $360,000. Two more stressful months go by and the price is lowered to $349,000. A month later after SIX MONTHS of being on the market you finally get an offer for $343,000.
Next scenario. You hire a stager to stage your home BEFORE it goes on the market. The recommended improvements and investment for staging costs $2,500.00 You list your home for $375,000. After 9 weeks you get an offer for $364,000. If you subtract out the $2,500 you invested on staging, you will be paid $18,500 more at closing-not to mention the extra money saved on mortgage payments, taxes, insurance, utilities and maintenance because of less time on the market!!
Studies show that staged homes sell in HALF the time of homes that have not been staged. They also sell for more money. This is because when you stage your house, it attracts more traffic because it shows better. More traffic increases your chances for offers. The less time your home sits on the market, the higher the sales price. The 2007 Home Gains Report shows that professionally staging your home yields a 343% return on investment.
Is there money to be saved by trying to stage your house yourself? It is hard for homeowners to be objective about their own homes. When you have your home 'staged' by a certified Home Staging professional it involves more than just removing clutter, decorating and cleaning. Home Staging creates a mood that appeals to all five senses. It makes your house look more spacious, brighter, cleaner, warmer and most importantly sparks the emotions that drive potential buyers to write offers. Staging takes the personal element out of your home and neutralizes it so that potential buyers can envision themselves living there. Just as Mortgage Lenders are experts in their field and Realtors are experts in their field, Home Stagers are experts in theirs.
When it comes time to sell your home, trust the professionals at Richmond Home Staging and Redesign, Inc. to assist you in selling your house for more money with less stress. Call us today, we are eager to assist you through this process (804) 332-4477!
Saturday, June 20, 2009
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1 comments:
Sure sounds like a no-brainer to me! A house down the street from me just dropped their price ANOTHER $25k rather than replace their sky blue carpeting. Crazy!
Visiting here from the HOMEdigz.com blog party!
Have a great day,
Susan
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